Larry Jackson's Gamma sues anonymous operators of 'Scamma' defamation websites

Gamma goes on the offensive

Larry Jackson's label Gamma filed a defamation lawsuit on May 26 against the anonymous operators of two websites, larryjacksonexposed.com and gammaexposed.com, both of which run under the heading "Scamma Exposed." According to Billboard, the suit was filed roughly a month after the sites went live and accuses their creators of waging what Gamma calls "reputational warfare" against the label and its industry relationships.

What the sites claim, and what Gamma denies

The "Scamma" websites allege that Jackson lied about a $1 billion fundraise discussed in a 2023 Billboard cover story and that he embezzled money from the company. They also claim Gamma mishandled multiple album releases and inflated first-week sales figures for Ye's BULLY and Mariah Carey's Here for It All. Gamma's lawsuit states each of those claims is false.

The legal complaint, obtained by Billboard, describes the operation in pointed terms: "anonymous actors deploy bot networks to astroturf a false narrative into the public consciousness without even a semblance of truth or accountability." Gamma alleges the sites' creators ran a coordinated amplification campaign using hundreds of bot accounts on X and Reddit to maximize reach.

What Gamma is asking for

The label is seeking unspecified financial damages for defamation, libel, and unfair competition. It is also requesting a legal injunction to take down both sites and prevent their operators from publishing additional defamatory content. Gamma's lawyer, Jason Sunshine of Liner Freedman Taitelman + Cooley, framed the suit as an effort to "unmask the perpetrators and hold them accountable."

The websites' operators had not responded to a request for comment at the time Billboard published its report.

This case sits at the intersection of music business disputes and the growing use of anonymous online campaigns, a dynamic that labels and artists are increasingly having to navigate. How courts respond to the unmasking request could set a notable precedent for the music industry more broadly.